Development of performance indicators

Development of financial performance indicators

The table below presents the Borussia Dortmund Group’s financial performance indicators – consolidated revenue, consolidated total operating proceeds, operating result (EBITDA), result from operating activities (EBIT), net profit/loss for the year, cash flows from operating activities and free cash flow – for the 2023/2024 financial year and for the previous year as well as the amounts that were forecast for the financial performance indicators for the 2023/2024 financial year on 30 June 2023.

Due to the team’s incredible form in the UEFA Champions League, which culminated with an appearance in the final, Borussia Dortmund revised its earnings forecast upwards and informed the capital market thereof three times during the 2023/2024 financial year (see ad hoc disclosures dated 14 March 2024, 17 April 2024 and 8 May 2024). Accordingly, Borussia Dortmund has exceeded all of its initial forecasts dated 30 June 2023 for the respective financial performance indicators.

Development of non-financial performance indicators

In the 2023/2024 season, Borussia Dortmund further refined its holistic ESG management approach to cover all aspects of sustainability and to bring its reporting in line with the Corporate Sustainability Reporting Directive. This included hiring new staff, launching new projects and building on existing projects focussing on Borussia Dortmund’s material topics. The establishment of an ESG committee that includes members of the management at the end of the past financial year represents the next logical step towards creating a risk-, opportunity- and impact-based sustainability management system.

Environmental responsibility

In April 2024, Borussia Dortmund introduced an environmental management system in order to measure, manage and strategically adjust the organisation’s environmental impact. This environmental management system was also successfully certified in accordance with ISO 14001. In connection with this, the principles for an energy and environmental policy were formulated. An interdisciplinary project team was established for this purpose. An energy management system will be introduced by the end of the 2024/2025 season. A plan to reduce Borussia Dortmund’s carbon footprint, in particular its direct and indirect (Scope 1 and 2) emissions, was defined. This plan covers various steps, including the plans in 2024/2025 for the installation of new solar panels on the roof of the stadium and solar batteries and solar panels on the roof of the BVB FanWelt service centre, the installation of additional heat pumps similar to the ones already in place at BVB Fußballakademie GmbH, a feasibility analysis on the use of geothermal heat and the gradual electrification of our vehicle fleet. In addition, with a view to respecting human rights and environmental protection, Borussia Dortmund has begun to implement a holistic supply chain management system in order to increase transparency along its supply chains. A cloud-based tool helps to identify risks in procurement and minimise them using preventative and corrective actions. In the area of merchandising, Borussia Dortmund is looking into concepts to gradually increase the share of fair and sustainable articles in its product range. A food strategy was also developed for BVB Event & Catering GmbH as were Group-wide guidelines on sustainable procurement. The environment management system forms the foundation for continually improving Borussia Dortmund’s environmental performance and is managed cyclically on the basis of objectives and measures. In autumn 2024, Borussia Dortmund will launch a pilot environmental education project for employees that will provide both a basic understanding of the challenges that climate change presents and how this translates to their own areas of work.

Social commitment

Borussia Dortmund continues to be a big proponent of using its appeal to promote social advancement and redoubling and further developing its educational and anti-discrimination work. In September 2023, Borussia Dortmund organised another educational trip to Auschwitz for its employees as part of the club’s work to combat discrimination. With the support of the club’s partner Evonik Industries AG, a delegation embarked on a four-day programme to visit the former Auschwitz-Birkenau concentration and extermination camp. The educational trip for fans took place in July 2024. Borussia Dortmund also organised other educational events, including internal and external talks on the conflict in the Middle East, and once again participated in the “#WeRemember” campaign to commemorate the victims of the Holocaust. At Borussia Dortmund’s home match against Borussia Mönchengladbach in November 2023, the club publicly took a stand against all forms of violence against women by joining the “No to violence against women” campaign. Furthermore, BVB’s “leuchte auf” foundation also performs important social functions. It acts as a multiplier for Borussia Dortmund’s social engagement by promoting projects primarily in the region and acting as a networking partner for both the active fan community and non-profit organisations. Organising blood donation drives and financially supporting volunteer and extracurricular educational programmes such as the BVB Learning Centre are key cornerstones of Borussia Dortmund’s social responsibility.

The Borussia Dortmund brand stands for sustainable development, and “responsibility” is a big part of that mission.

In addition to social responsibility issues, Borussia Dortmund’s use of and reach on social media is also a major contributing factor to the club’s brand presence. The increasing number of followers underscores the steadily growing interest worldwide in Borussia Dortmund and offers Borussia Dortmund an opportunity to present the connection between the club’s brand and its values to a broad national and international fan base.

As at the end of the reporting date, the number of followers on the club’s various platforms totalled 74.51 million. The number of fan clubs rose from 1,037 to 1,082. This interest in Borussia Dortmund is also reflected by the increasing number of fan club members, which amounted to 204,483 on 30 June 2024.

BVB’s fans bought another 55,000 season tickets for the 2023/2024 season. Accordingly, this season, Borussia Dortmund has played every home match to nearly sell-out crowds and continues to have one of the highest attendance rates in all of Europe.

For more information on Borussia Dortmund’s sustainable development, please visit https://verantwortung.bvb.de/en/.